Ma Sepatemaba 7, Chongqing Caishixian Supply Chain Development Co., Ltd.
ʻike i nā limahana e hana ana ma ke ʻano hoʻonohonoho ma ka laina hana i loko o kahi papa hana hoʻomākaukau ʻai.
Ma ʻOkakopa 13, ua hoʻokuʻu ka China Hotel Association i ka "2023 Annual Report on China's Catering Industry" ma ka 2023 China Catering Industry Brand Conference. Ua hōʻike ka hōʻike ma lalo o nā hopena hui o nā ikaika mākeke, nā kulekele, a me nā kūlana, ke komo nei ka ʻoihana meaʻai mākaukau i kahi manawa hou o ka hoʻomohala hoʻoponopono.
Mai ka hoʻolako ʻana i nā mea waiwai ma luna o ka mahiʻai, ka mahiʻai holoholona, a me ka lawaiʻa, a me ka mīkini hana, a hiki i ka hana waena a me ka hana ʻana, a iho i ka logistic kaulahao e hoʻopili ana i ka ʻai a me nā hale kūʻai - ʻo ke kaulahao lako holoʻokoʻa ka hopena i ka maikaʻi o nā huahana. ʻO nā ʻoihana ʻai e like me Xibei, Guangzhou Restaurant, a me Haidilao he ʻike lōʻihi i nā hale kūʻai a me nā pōmaikaʻi i ka hoʻomohala ʻana i ka ʻono huahana; ʻO nā mea hana meaʻai mākaukau kūikawā e like me Weizhixiang, Zhenwei Xiaomeiyuan, a me Maizi Mom ua hoʻokō i nā hoʻokūkū like ʻole ma kekahi mau ʻāpana a ua hoʻokumu i nā pōmaikaʻi nui; Loaʻa i nā hui platform channel e like me Hema a me Dingdong Maicai nā mea maikaʻi i ka ʻikepili nui o nā mea kūʻai aku a hiki ke hoʻomaopopo maikaʻi i nā ʻano mea kūʻai. ʻO ka ʻāpana meaʻai mākaukau i kēia manawa kahi wela o ka hana me nā hui he nui e hoʻokūkū ikaika nei.
B2B a me B2C "Dual-Engine Drive"
I ka wehe ʻana i kahi ʻeke o nā dumpling iʻa mākaukau e kuke, e nānā nā mea hoʻohana i kahi QR code ma kahi mea kuke kuke akamai, a laila hōʻike i ka manawa kuke a helu i lalo. I loko o 3 mau minuke a me 50 kekona, ua mākaukau kahi kīʻaha wela e hāʻawi ʻia. Ma ke kolu o ka Space Food Innovation Center ma Qingdao North Station, ua hoʻololi nā meaʻai mākaukau a me nā mea akamai i ke kumu hoʻohālike kuʻuna manuale. Hiki i nā meaʻai ke koho ponoʻī i nā meaʻai i hoʻopaʻa mua ʻia e like me ka dumplings kaila ʻohana a me nā wontons mai loko mai o ka waihona anu, me nā mea kuke e hoʻomākaukau pono i nā meaʻai ma lalo o ka mana algorithmic, e kālele ana i ka kuke "naʻauao".
No ka Qingdao Vision Holdings Group Co., Ltd kēia mau meaʻai mākaukau a me ka naʻauao. Ua hoʻomohala ʻia ke ʻano hoʻomehana kuke no nā dumpling iʻa ma o nā hoʻokolohua he nui e loaʻa ai ka ʻono maikaʻi loa.
"ʻO ke kiʻekiʻe o ka hoʻihoʻi ʻana i ka ʻono e pili pono i nā kumukūʻai kūʻai hou," wehewehe ʻo Mou Wei. ʻO ka hoʻoponopono ʻana i nā pilikia o kēia manawa o nā meaʻai mākaukau kaulana a me ka homogeneity huahana, he pilikia koʻikoʻi ka hoʻihoʻi ʻana i ka ʻono. Hoʻohālikelike ʻia me ka microwave a i ʻole ka ʻauʻau wai ʻauʻau meaʻai hou, nā meaʻai mākaukau hou i hana ʻia me nā mea kuke akamai e mālama i ka ʻoluʻolu ʻoiai e hoʻomaikaʻi nui ana i ka hoʻihoʻi ʻana i ka ʻono, me nā kīʻaha stewed a braised e hoʻihoʻi i ka 90% o ka ʻono kumu.
"ʻAʻole hoʻomaikaʻi wale nā mea kuke akamai a me nā hana kikohoʻe i ka maikaʻi a me ka ʻike akā ke alakaʻi pū nei i ka hana hou a me ka hoʻomohala ʻana i ke ʻano hana ʻoihana ʻai," wahi a Mou Wei. Manaʻo ʻo ia he nui ka nui o ka ʻai ʻana i nā ʻano mea ʻai ʻole e like me nā wahi hiʻona, nā hōkele, nā hōʻikeʻike, nā hale kūʻai maʻalahi, nā wahi lawelawe, nā hale hau, nā halemai, nā hale kūʻai puke, a me nā hale kūʻai pūnaewele, e kūlike me ka maʻalahi a me ka wikiwiki. ʻano o nā meaʻai mākaukau.
Hoʻokumu ʻia i ka makahiki 1997, ʻoi aku ka nui o ka loaʻa kālā o Vision Group ma mua o 30% makahiki-ma-makahiki i ka hapa mua o 2023, me ka ulu ʻana o ka ʻoihana hou ma mua o 200%, e hōʻike ana i kahi ʻano hoʻomohala kaulike ma waena o B2B a me B2C.
Ma ke ao holoʻokoʻa, hōʻike nā kānaka nunui ʻai mākaukau Kepani e like me Nichirei a me Kobe Bussan i nā hiʻohiʻona o "mai ka B2B a paʻa i ka B2C." Hōʻike ka poʻe akamai o ka ʻoihana ua piʻi like nā hui ʻai mākaukau o Kina ma ka ʻāpana B2B, akā no ka hoʻololi ʻana o ka mākeke honua, ʻaʻole hiki i nā hui Kina ke kali i nā makahiki he mau makahiki no ka ulu ʻana o ka ʻāpana B2B ma mua o ka hoʻomohala ʻana i ka māhele B2C. Akā, pono lākou e hahai i kahi ala "dual-engine drive" ma B2B a me B2C.
Ua haʻi aku kahi ʻelele mai ka ʻāpana kūʻai meaʻai a Charoen Pokphand Group iā Liaowang Dongfang Weekly: “Ma mua, ʻo ka ʻoihana ʻai mākaukau ka hapa nui o nā ʻoihana B2B. Loaʻa iā mākou ma luna o 20 mau hale hana ma Kina. He ʻokoʻa nā ala B2C a me B2B a me nā hiʻohiʻona meaʻai, e koi ana i nā loli he nui i ka ʻoihana.
"ʻO ka mea mua, e pili ana i ka branding, ʻaʻole i hoʻomau ʻo Charoen Pokphand Group me ka brand 'Charoen Pokphand Foods' akā ua hoʻokumu ʻo ia i kahi hōʻailona hou 'Charoen Chef,' e hoʻohālikelike ana i ka hōʻailona a me ke kūlana ʻāpana me ka ʻike mea hoʻohana. Ma hope o ke komo ʻana i ka ʻai home, pono nā meaʻai mākaukau e hoʻokaʻawale pololei i nā ʻāpana meaʻai e like me nā kīʻaha ʻaoʻao, nā kīʻaha premium, a me nā papa nui, i māhele ʻia i nā appetizers, soups, nā papa nui, a me nā mea ʻono e kūkulu i nā laina huahana e pili ana i kēia mau ʻāpana, " wahi a ka lunamakaainana.
No ka huki ʻana i nā mea kūʻai aku B2C, nui nā hui e hoʻoikaika nei e hana i nā huahana kaulana.
Ua hoʻomaka kahi hui ma Shandong e hana i kāna ʻoihana ponoʻī ma 2022 ma hope o nā makahiki o ka hoʻomohala ʻana. "ʻAʻole kūlike ka maikaʻi o nā hale hana OEM. No ka hoʻolako ʻana i nā meaʻai mākaukau paʻa a hilinaʻi, ua kūkulu mākou i kā mākou hale hana ponoʻī, "wahi a ka ʻelele o ka hui. He huahana kaulana ko ka hui ma ka mākeke— nā ʻili iʻa pūlima. "Mai ke koho ʻana i ka iʻa ʻeleʻele i mea maka a hiki i ka hoʻomohala ʻana i ka ʻiʻo iʻa iwi ʻole a me ka hoʻoponopono ʻana i ka ʻono e hoʻokō i ka ʻoluʻolu o ka mea kūʻai aku, ua hoʻāʻo pinepine mākou a hoʻoponopono i kēia huahana."
Ke kūkulu nei ka hui i ke kikowaena noiʻi a me ka hoʻomohala ʻana ma Chengdu e hoʻomākaukau ai no ka hoʻomohala ʻana i nā meaʻai mākaukau ʻono a ʻono i makemake ʻia e nā ʻōpio.
Mea hoʻohana i alakaʻi ʻia
ʻO ke kumu hoʻohālike "hoʻokumu ʻia + lumi kuke waena + logistic kaulahao maʻamau + hale ʻai meaʻai" i ʻōlelo ʻia ma ka National Development and Reform Commission's "Measures for Restoring and Expanding Consumption" he wehewehe maopopo i ke ʻano o ka ʻoihana meaʻai mākaukau. ʻO nā mea hope ʻekolu he mau mea koʻikoʻi e pili ana i nā kumu hana me nā mea kūʻai hope.
I ʻApelila 2023, hoʻolaha ʻo Hema i ka hoʻokumu ʻana i kāna keʻena ʻai mākaukau. I ka mahina o Mei, ua hui pū ʻo Hema me Shanghai Aisen Meat Food Co., Ltd. no ka hoʻolaha ʻana i nā ʻano meaʻai mākaukau hou e hōʻike ana i nā puʻupaʻa puaʻa a me ke ake. No ka hōʻoia ʻana i ka hou o ka mea hoʻohui, hoʻoponopono ʻia kēia mau huahana a mālama ʻia i loko o 24 mau hola mai ke komo ʻana i nā mea maka a hiki i ka hale waihona huahana. I loko o ʻekolu mahina o ka hoʻokuʻu ʻana, ʻike ka "offal" moʻo o nā meaʻai mākaukau i ka piʻi ʻana o 20% mau mahina ma ka mahina.
ʻO ka hana ʻana i nā meaʻai mākaukau ʻano "offal" pono i nā koi hou. “E kūʻai pinepine ʻia kā mākou meaʻai mākaukau hou i loko o hoʻokahi lā. ʻO ka hoʻoponopono mua ʻana o ka protein i ka manawa kiʻekiʻe loa, "wahi a Chen Huifang, Luna Nui o ka ʻoihana ʻai mākaukau o Hema, iā Liaowang Dongfang Weekly. "No ka mea he pōkole ke ola o kā mākou huahana, ʻaʻole hiki i ka radius hale hana ke ʻoi aku ma mua o 300 mau kilomita. Aia nā hale hana Hema, no laila, nui nā hale hana kākoʻo a puni ka ʻāina. Ke ʻimi nei mākou i kahi hiʻohiʻona lako hou e pili ana i ka noi o nā mea kūʻai aku, me ka nānā ʻana i ka hoʻomohala kūʻokoʻa a me ka hana ʻana me nā mea hoʻolako.
ʻO ka pilikia o ka hoʻopau ʻana i ka ʻala iʻa i nā meaʻai mākaukau he mea paʻakikī hoʻi i ka hana hana. Ua kūkulu pū ʻo Hema, He's Seafood, a me Foshan University of Science and Technology i kahi ʻōnaehana mālama manawaleʻa e hoʻopau maikaʻi i ka ʻala iʻa mai nā iʻa wai maʻemaʻe, a ʻoi aku ka palupalu a ʻaʻohe ʻono iʻa ma hope o ka hana ʻana a me ka kuke ʻana i ka home.
ʻO Cold Chain Logistics ke kī
Hoʻomaka nā meaʻai mākaukau e hoʻokūkū i ka manawa ke haʻalele lākou i ka hale hana. Wahi a San Ming, Luna Nui o JD Logistics Public Business Department, ʻoi aku ma mua o 95% o nā meaʻai mākaukau e koi ai i ka halihali kaulahao anu. Mai ka makahiki 2020, ua loaʻa i ka ʻoihana logistic chain chain China kahi ulu ulu ma mua o 60%, e hōʻea ana i kahi kiʻekiʻe i ʻike ʻole ʻia.
Ke kūkulu nei kekahi mau ʻoihana meaʻai mākaukau i kā lākou hale mālama anu a me ka logistic kaulahao, a ʻo nā mea ʻē aʻe e koho e hui pū me nā hui logistic ʻaoʻao ʻekolu. Nui nā mea hana logistic a me logistics i hoʻolauna i nā hoʻonā kūikawā no nā meaʻai mākaukau.
Ma ka lā 24 o Pepeluali, 2022, ua hoʻoneʻe nā limahana ma kahi ʻoihana ʻai mākaukau ma ka pāka ʻepekema a me ka ʻenehana ʻenehana kūloko o Liuyang City i nā huahana meaʻai mākaukau i loko o kahi hale mālama anu (Chen Zeguang/Photo).
I ʻAukake 2022, ua hoʻolaha ʻo SF Express e hāʻawi ia i nā hoʻonā no ka ʻoihana meaʻai mākaukau, me ka lawe ʻana i ka laina pahu, nā lawelawe hale kūʻai kaulahao, ka hāʻawi hōʻike, a me ka lawe ʻana i ke kūlanakauhale like. I ka hopena o 2022, ua hoʻolaha ʻo Gree i kahi hoʻopukapuka 50 miliona yuan e hoʻokumu i kahi ʻoihana hana meaʻai mākaukau, e hāʻawi ana i nā lako kaulahao anu no ka māhele logistics. E hoʻopuka ka hui hou ma luna o hoʻokahi haneli mau kikoʻī o nā huahana e hoʻomaikaʻi i ka maikaʻi i ka lawelawe ʻana i ka logistics, warehousing, a me ka hoʻopili ʻana i ka wā o ka hoʻomākaukau ʻana i ka meaʻai.
I ka hoʻomaka ʻana o ka makahiki 2022, ua hoʻokumu ʻo JD Logistics i kahi keʻena ʻai mākaukau e kālele ana i nā pahuhopu lawelawe ʻelua: nā kīʻaha waena (B2B) a me nā meaʻai mākaukau (B2C), e hana ana i kahi hoʻolālā nui a ʻāpana.
"ʻO ka pilikia nui loa me ka logistic chain cold ke kumu kūʻai. Ke hoʻohālikelike ʻia me nā logistic maʻamau, ʻoi aku ka kiʻekiʻe o nā kumukūʻai kaulahao 40% -60%. ʻO ka hoʻonui ʻana i nā kumukūʻai lawe kaʻa e alakaʻi i ka piʻi ʻana o ke kumukūʻai huahana. No ka laʻana, hiki ke kūʻai ʻia kahi pahu iʻa sauerkraut i kahi liʻiliʻi wale nō e hana ai, akā ʻo ka lawe ʻana i nā kaulahao anu lōʻihi e hoʻohui i kekahi mau yuan, e loaʻa ana ke kumukūʻai kūʻai o 30-40 yuan ma nā hale kūʻai nui, "i ʻōlelo ʻia e kahi luna ʻoihana meaʻai mākaukau. Liaowang Dongfang i kēlā me kēia pule. "No ka hoʻonui ʻana i ka mākeke meaʻai mākaukau, pono kahi ʻōnaehana kaʻa kaʻa anuʻu ākea. Ke komo nei nā poʻe loea a me nā mea nui i ka mākeke, manaʻo ʻia e emi hou nā kumukūʻai kaulahao. Ke piʻi ka logistics kaulahao anuanu i kahi pae e like me ka hoʻomohala ʻana e like me Iapana, e neʻe ana ka ʻoihana meaʻai mākaukau kūloko i kahi pae hou, e hoʻokokoke ana iā mākou i ka pahuhopu o ka 'ʻono a me ke kumukūʻai.'
E pili ana i ka "Chain Development"
Ua ʻōlelo ʻo Cheng Li, Hope Dean o ke Kula o ka ʻEpekema Meaʻai a me ka ʻenekinia ma ke Kulanui ʻo Jiangnan, ʻo ka ʻoihana meaʻai mākaukau e pili ana i nā ʻāpana āpau a me lalo o ka ʻāpana meaʻai a hoʻohui pū i nā ʻenehana koʻikoʻi āpau i ka ʻoihana meaʻai.
"ʻO ka hoʻomohala ʻana a me ka hoʻoponopono ʻia o ka ʻoihana meaʻai mākaukau e hilinaʻi ʻia i ka launa pū ʻana ma waena o nā kulanui, nā ʻoihana, a me nā ʻoihana hoʻoponopono. Ma o ka hana like ʻana a me ka hoʻoikaika ʻana e hiki ai i ka ʻoihana meaʻai mākaukau ke hoʻokō i ka hoʻomohala olakino a hoʻomau, "wahi a Professor Qian He mai Jiang.
Ka manawa hoʻouna: ʻAukake-20-2024